Imagine you are the CEO of Alibaba. You need analyze how to enter the French Market. The detailed requirements and information are in the file.
Explanation & Answer length: 4 pages.
Term Project MGT 4478: Managing in a Global Environment Troy University Section Two; Socio-cultural Analysis: Your organization has reviewed your country study and has decided to go with your recommendation for their initial international expansion. A complete a socio-cultural analysis needs to be completed to determine the entry strategy, financing, human resource needs, suppliers, marketing, pricing and distribution, and organizational structure.
Assignment Criteria: Write a report (2 – 4 pages, font 12) outlining the socio-cultural factors and discuss any cross-cultural issues that will need to be considered, addressed and understood into for a successful international expansion.
You need to use at least three outside sources to complete this assignment. PLEASE remember to cite all your sources; proper citation of your sources is a requirement for this course. Please support all recommendations with sound reasoning and research. Your report needs to include but not limited to: • • • • Demographic Trends o Population growth o Age structure & median age o Life expectancy o Literacy Cultural Analysis o Language o Customs and Norms o Traditions Social Institutions o Where does the country lie within Hofstede’s dimensions o Family structure o Religious structure o Labor organizations Informal Trade Barriers o Barriers that are created by social and cultural factors o Communication styles o Negotiating tactics o Marketing concerns o Ethical concerns ▪ Employment practices ▪ Human rights ▪ Business practices.
Do you have a similar assignment and would want someone to complete it for you? Click on the ORDER NOW option to get instant services at EssayBell.com